Former The Lab QLD MD sets up youth insights agency
A new “strategic youth insights agency” developed to help companies and brands utilise solutions that are inherently connective with young people has officially launched, helmed by an ex-The Lab Insights & Strategy managing director.
Youngkind focuses on people aged between 10 and 18, engaging them with meaningful conversations to uncover the ideas and stories that define who they are, and transform those insights into actionable solutions for issues.
At the same time, the company leverages youth reporting, mental health, academic research and parenting experts’ insights to provide business leaders and governments with the knowledge they need to make relevant youth-related decisions.
