Former US-based agency executive joins TABOO

January 31, 2024 9:02

Melbourne-based creative agency TABOO has appointed a former MullenLowe US and TBWA executive as its new managing partner, talent and operations.

Frannie Rhodes, who spent four years at MullenLowe US and two at TBWA\Chiat\Day New York, will lead TABOO’s talent acquisition and development initiatives, drive creative operational excellence, and spearhead the agency’s overall growth.

Rhodes’ career spans over 25 years across major US markets, including New York, San Francisco and Los Angeles. From 2011-2014, she worked with TABOO partner and director James Mackinnon at New York-based consultancy StrawberryFrog, leading operations and creative services.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.