F.Y.I.

Frank Vizeum wins Federation Square

Federation Square has appointed Frank Vizeum to handle its social media strategy and iPhone app development.

The announcement:

FRANkVizeum Melbourne has won Federation Square’s 2010 ‘Light in Winter’ Social Media campaign and iPhone app development, following a three –way pitch.

Emerging as a leading player in the social space, FRANkVizeum provides social media strategy to clients such as STA Travel, Carsales.com.au, Melbourne’s GPO and SampfordIXL and are responsible for the Carsales.com.au ‘Aussie Rules Live’ and ‘NRL Live’ iPhone app sponsorship, believed to be the first of its kind in Australia.

“We’re thrilled to be working with FRANkVizeum”, said Phoebe Dubar, Program Manager – Marketing + Tourism Development, Federation Square Pty Ltd. “They’re a vibrant agency with a fresh approach and a true understanding of the complicated landscape that is social media.”

The Federation Square ‘Light in Winter’ campaign features a new, specially commissioned work by Rafael Lozano-Hemmer – one of the world’s greatest installation artists.

The campaign will kick off in June.

Source: FrankVizeum

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