FUJIFILM Australia starts up new community for content creators
Technology company FUJIFILM Australia is helping a range of creatives celebrate their love of content creation via its new community – #greenblooded.
The community was developed to inspire content creators to exemplify the values of of being curious, bold and innovative “in the way they capture life’s moments”, with the community’s launch is being held through influencer, social and digital platforms.
Specifically, the community allows its members to display and celebrate their passion for art; pick up more “tricks of the trade” from other community members and professionals at FUJIFILM, and participate in competitions to win prizes.
“Everything we do at Fujifilm is underpinned by a passion for creativity, curiosity and innovation – and capturing these qualities down the barrel of a camera is exactly what it means to be #greenblooded,” FUJIFILM Australia’s general manager, electronic imaging and optical devices division, Shaun Mah, said.
“We know our fans are just as passionate as we are about content creation, which is why we’re really excited to launch the #greenblooded community with a promotion that brings creatives together to not only share their art but also be inspired by like-minded people.”
The launch runs alongside a social promotion offering those eligible the chance to win gear upgrades via a FUJIFILM House of Photography gift voucher valued at $2,000.
To enter, individuals are required to follow FUJIFILM Australia on Instagram – @fujifilmx_au – and upload “a [non-explicit, non-offensive, non-insensitive] social post detailing what Fujifilm means to them” while showcasing the spirit of #greenblooded.
The promotion ends on January 24, 2025.
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Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.
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