Full-service agency Superdream acquires video production company Hipster
Full-service marketing agency based in both Brisbane and the UK, Superdream, has acquired UK-based film production company, Hipster.
The announcement:
SUPERDREAM ACQUIRES VIDEO PRODUCTION COMPANY HIPSTER
It’s lights, camera, action at international full-service marketing agency, Superdream, as it today announces that it has acquired UK-based film production company, HIPSTER.
Superdream’s Creative Director, Steve Price, comments: “With an increasing number of our clients now requesting film and video content, we’ve been looking to bring film production in- house for some time. It was just a case of finding the right partner. Clients aren’t just looking for big epic TV productions, but also fast turnaround consumable formats for digital marketing.
“We’ve worked with HIPSTER on a number of projects already, so we know that they produce top rate work and there’s also a perfect personality fit between our brands. The team at HIPSTER will be a fantastic addition to the growing Superdream family.”
Jake Barrett, Director at HIPSTER, says: “I’m so proud of what HIPSTER has achieved over the past two years, working with household names such as Bosch, Greene King and Electrolux to
produce exciting and engaging video content.“81% of businesses now use video as a marketing tool, compared to 63% in 2017, and this is only set to grow further. Having worked with the team at Superdream for some time now I highly
respect the way they work, their creative flair, and their reputation in the market, so the opportunity to join them for the next stage of our growth as a brand made perfect sense.”Superdream will retain the HIPSTER brand and its UK-based offices as part of the move.
And that’s a wrap!