Geekdom becomes latest Photon firm to restructure

Geekdom is set to be the second Photon company in recent days to undergo a major restructure, Mumbrella can reveal.  

Boss Troy Rushton confirmed to Mumbrella that an announcement is imminent on Geekdom’s consumer-facing division Geekversity.

Geekversity claims to be able to teach its clients how to make money in online marketing. It charges several thousand dollars per course. Last week it was reported by News Ltd that the company was facing a customer revolt and cashflow issues. A Facebook group, The Geekversity Issues Group, has also been set up tackling similar topics.

And in October it was reported in B&T that Geekdom had let go of nearly 20 staff.

Rushton denied that the company is set to close its doors, telling Mumbrella that industry rumours of more staff being made redundant this week were untrue.

He said: “There’s been nothing going on like that. There might be an announcement next week. Geekdom got into a consumer business and it’s not what we want to be in. There will be a communication coming next week.”

He declined to say whether this would be the closure or sale of Geekversity.

The reshaping of Geekdom comes days after fellow Photon company The Population revealed that it was to shut, with staff moving to sister company C4.


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