F.Y.I.

Good Friday Appeal director appointed

Victoria’s flagship Royal Children’s Hospital Good Friday Appeal has appointed Anne Randall as its new director.

The announcement:

Victoria’s flagship Royal Children’s Hospital Good Friday Appeal has appointed Anne Randall as its new director.

The Board of the Good Friday Appeal today announced the appointment of Ms Randall, whose extensive career in both executive management and strategic marketing & communications roles spans three decades. She will commence in the position on August 26.

Ms Randall joins the Appeal from Melbourne Water Corporation where she has been General Manager, Customer and Community for the past six years.

The Good Friday Appeal is the largest fundraiser for the Royal Children’s Hospital in Melbourne and has raised $274 million since 1931. The Appeal began when a group of sportsmen and journalists from The Herald & Weekly Times’ publication The Sporting Globe organised a sporting carnival in aid of charity and nominated the Royal Children’s Hospital as a beneficiary.

In 1942, the Managing Director of HWT, Sir Keith Murdoch, agreed that The Herald and HWT’s radio station 3DB should promote an annual appeal on Good Friday. In 1957, Channel 7 joined the Appeal and began the first day-long telethon.

Penny Fowler, grand-daughter of Sir Keith Murdoch and chairman of the Good Friday Appeal board, said Ms Randall’s vast experience building and developing strong teams would be an asset to the Appeal which relies on its key stakeholder relationships to deliver record fundraising totals like this year’s $16.8million.

“Anne brings a great deal of experience and enthusiasm to this high-profile role,” said Mrs Fowler.

Ms Randall will oversee a small team and an army of volunteers at the helm of the iconic Good Friday Appeal – building on the Appeal’s 83-year legacy.

“I am excited and honoured to be joining the wonderful community that supports the outstanding work of the Royal Children’s Hospital,” Ms Randall said.

Prior to her most recent role at Melbourne Water Corporation, Ms Randall was Deputy CEO of Metlink Victoria where she worked with both transport operators and the government to grow patronage and revenue.

Earlier as Head of Communications for Sydney 2000, she was part of the team that managed all Olympic public communications.

Source: Good Friday Appeal media release

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