Gordon Ramsay goes from Nine’s hero to zero in six months
Nine hardly needed to bother to make all those promises to the regulators about the classification of the swearing on Gordon Ramsay’s show. They’ve axed it already.
According to TV Tonight, Ramsay Kitchen Nightmares has been dropped after gaining an audience last night of below half a million.
It’s less than six months since Nine CEO David Gyngell was hailing Ramsay as the saviour of his job, promising an industry event “about 400 hours of him to come”. He told the audience that night: “Thank fucking god for that. I might not be standing here if this bloke had not turned up.”
But last night saw Ten’s US version of time travelling cop drama Life On Mars win its slot convincingly. The network is replacing Ramsay with medical doco RPA.
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Perhaps old Gordy should speak to Naked …
Maybe they could fake a YouTube video of Ramsay slipping human excrement into his signature dishes.
Then the media could go into a frenzy with headlines of: “Tastes Like Shit – it IS Shit!”
Ch9 could repeat all his series (again) and viewers could look out for toxic insertions they might have missed the first (or second) time round.
A sure-fire ratings winner.
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