GPJ Australia promotes Caleb Bush to senior VP and MD of Project Worldwide

Experiential and activations agency GPJ Australia has promoted Caleb Bush to the role of senior VP.

Bush has also been named the managing director of GPJ’s parent company, Project Worldwide Australia.

Before his promotions, Bush was the managing director of GPJ Australia for three years.

Bush first joined GPJ in 2009 as a producer

In his new role Bush will now oversee the collaboration between the Project ANZ agencies, which includes GPJ, Dig & Fish, Spinifex and Dark Horse.

“In my new role, I plan to particularly focus on driving collaboration between Project ANZ’s agencies in the relentless pursuit of delivering market-leading offerings for our amazing client partners,” Bush said in a statement.

Bush first joined GPJ in 2009 as a producer and has since held roles as a Victorian regional manager, VP GM, VP MD and SVP MD.

Ben Taylor, APAC CEO of Project Worldwide, added: “Caleb is a most driven and capable leader and has played a vital role in making GPJ Australia what it is today. I’m proud to be able to promote from within, recognising all that Caleb has done for the business.”


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