Grant Denyer plays bingo host in Supercheap Auto’s new star-studded campaign
Grant Denyer, DJ Carl Cox, and Corey Parker are among a cavalcade of stars who cameo in Supercheap Auto’s hilarious new campaign, in which five retired drivers race full throttle to a bingo game at a retirement village.
The seven-minute epic (at least, in advertisement terms) is the ninth instalment in Supercheap Auto’s ‘Keep it Running Super with the Best Performing Oils’, with a whopping 29 motorsports icons and celebrities lining up to appear in the film.
The action-packed piece finds five “retired” drivers — Chaz Mostert, Molly Taylor, Matt Mingay, James Moffatt and David Reynolds — racing to make a bingo game, which is naturally hosted by Grant Denyer.
Elsewhere, we see the likes of NASCAR-bound driver Shane van Gisbergen, international DJ Carl Cox, retired NRL star Corey Parker, Australian motorbike racer Daniel Sanders, and Marty and Moog, hosts of the Mighty Car Mods YouTube channel.
‘Retirement Rampage’ was directed by Miles Murphy, and filmed over four days at Palm Meadows Over 50s Village, and Mudgeeraba Town Hall, on the Gold Coast.
Ten current Supercars drivers suffered through two hours of prosthetic ageing makeup each day in order to achieve the look.
The 2023 edition follows last year’s film, which clocked up over 40 million views across social media.
“Amid cost-of-living pressures and more people seeking DIY car care solutions, we want this fun campaign to focus on the importance of looking after your vehicle for the long term and ‘keep it running super’ when it comes to checking and changing engine oil,” Supercheap Auto content manager Reece Moger said.
“A lot goes on behind-the-scenes to create our Best Performing Engine Oils campaign film with this scope and cast. Everyone genuinely has a great time, which is exactly the energy and attitude we want people to adopt when servicing and improving their vehicles.
“Over the past nine years, these films have become an iconic auto entertainment series, not only in Australia but globally, and our latest campaign is geared for similar success.”
CREDITS:
Client: Supercheap Auto
Managing Director: Benjamin Ward
Content Manager: Reece Moger
Head of Marketing: Julia Willcox
Sponsorship and Community Specialist: Justin Murray
Creative Agency: Chimera Project
Executive Creative Directors: Brendan Greaney and Jonathan Drapes
Production Company: TAXI Film Production
Executive Producer: Andrew Wareham
Senior Producer: Imogen Dick
Director: Miles Murphy
DOP: Adam Clark
Stunt Co-ordinator: Rob Whyte & Paul Halfy
Driver/Vehicle Coordinator: Rob Whyte
CAMEO LIST:
On screen drivers:
Chaz Mostert (Mobil)
Molly Taylor (Castrol)
Matt Mingay (Nulon)
JamesMoffatt (Valvoline)
David Reynolds (Penrite)
Cameo appearances:
Grant Denyer
DJ Carl Cox
Craig Lowndes
Jamie Whincup
Shane Van Gisbergen
Will Brown
Corey Parker
Daniel Sanders
Nick Percat
Christian Pancione
Matthew Payne
Declan Fraser
Tim Slade
Zane Goddard
James Golding
Brodie Kostecki
Nash Morris
Paul Morris
Aaron Cameron
DJ Kaitlyn
Mighty Car Mods (Marty & Moog)
Skid Factory (Al & Woody)
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Nathan Jolly is the Deputy Editor of Mumbrella. He joined the team in July, 2023.
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Carl Cox
Chaz Mostert
David Reynolds
Grant Denyer
James Moffatt
Matt Mingay
Molly Taylor
Reece Moger
Supercheap Auto
How good is this. What a way to show repco how it’s done.
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