Green’s Cakes revives Sunshine on a rainy day
Green’s General Foods has re-recorded 90’s single Sunshine on a rainy day as the backing track for a campaign for Green’s Cakes. Created by One For All, the TV ad introduces the line “Turn a grey day into a Green’s day.” The campaign breaks on Sunday.
“Green’s is a brand that brings out joy when people bake and we wanted to reflect that in our campaign. Baking a cake is fun and a great way to see out a grey day,” said Green’s marketing director, Cathy Zeppieri.
Credits:
- Marketing Director: Cathy Zeppieri
- Marketing Manager: Philip Barnes
- Creative Agency: One For All
- Production: Orange Whip Films
- Editor: MRPPP
- Music: Ken Francis, Fresh Music / Christine Anu
feels old…
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Naff..
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