Greg Brown departs as president of Dentsu Aegis’ media investment arm Amplifi

Greg Brown has departed as the president of Dentsu Aegis Network’s media investment and partnership division Amplifi, Mumbrella can reveal.

Simon Ryan, CEO of Dentsu Aegis Network, said in a statement: “Greg has made a significant impact as President for Amplifi ANZ, helping us bring Amnet and The StoryLab to market in Australia and playing a pivotal role in the centralisation of media investment and implementation planning into Amplifi.

Outgoing Amplifi president Greg Brown with Dentsu Aegis Network’s Simon Ryan

“I sincerely thank Greg for his commitment and service to Dentsu Aegis Network throughout the past few years and wish him every success in the future.”

Brown’s departure emerged just days after Ashley Earnshaw was announced as Amplifi’s chief investment officer after moving across from sister agency Carat as part of a plan to centralise the group’s media buying.

On Thursday of last week, DAN said that both Earnshaw and Amplifi’s existing head of investment for ANZ Alex Pekish would report in to Brown.

Earnshaw and Pekish will both report into Brown’s replacement, which is yet to be announced.

Brown was only appointed to the president role in October last year.

Amplifi employs more than 4,500 people globally and claims four areas of specialisation: investment, media partnerships, Amnet (programmatic buying platform) and The StoryLab (premium content division).


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