Group M hires News Corp’s Cameron King to lead technology and transformation
News Corp’s former managing director of digital revenue, Cameron King, has joined WPP’s Group M as its first chief technology and transformation officer.
The new appointment comes 16 months after the group’s head of operations and technology, Tim Whitfield, left the business.
King will provide consultancy services to Group M’s clients on digital transformation, organisational change management and business optimisation activities.
