Gruen returns for season 12 to 943,000 metro viewers
The ABC’s Wil Anderson hosted advertising panel show, Gruen, returned for its 12th season on Wednesday night with 943,000 metro viewers. 1.237m national viewers watched the episode.
The episode, which featured regular panellists Russel Howcroft and Todd Sampson, focused on Coronavirus messaging and Tiktok and was the first filmed without a live studio audience and with some panellists participating virtually.
We're back to get our thoroughly sanitised hands over all the ads you've been avoiding this year. 8:30pm on @ABCTV. pic.twitter.com/3D5b1TqLAI
— The Gruen Team (@GruenHQ) October 14, 2020
The show was the most-watched entertainment program of the night and second most-watched metro program behind Seven News (955,000 metro viewers). ABC also held the second most-watched entertainment program in Hard Quiz (756,000 metro viewers) followed by Nine’s The Block (744,000).
Ten’s The Bachelorette slipped to 468,000 metro viewers and 603,000 nationally. Seven’s Highway Patrol brought in 372,000 metro and 639,000 national viewers.
Gruen also topped all three of the key advertising demographics – 16-39s, 18-49s and 25-54s – followed by The Block.
The most-watched channel overall was Nine with a 20.5% audience share, followed by ABC with 18.0% and Seven with 16.5%. Ten delivered 10.4%.
Nine was also the most-watched network with 27.1% audience share, followed by Seven on 24.2%, ABC with 22.1% and Ten on 17.8%. 10 Bold was the most-watched multi-channel with 4.3%.
