Gruen Transfer takes a bite out of commercial viewing

The ABC’s strong Wednesday lineup caused a slow night for the commercial networks, with none of them breaking a 30% share of  free to air viewing.  

As Mumbrella reported earlier, The return of The Gruen Transfer – which offers insights into the Australina advertising industry, debuted with 1.12m viewers.

This made it the seventh most-watched show of the evening, according to preliminary OzTam data.

Along with a strong showing from Adam Hills’ Spicks And Specks, it saw the ABC take a share for the night of 18.3%, one of its biggest of the year to date. Seven had the strongest night, with 29.3%, while Nine took 26%. Ten narrowly avoided being beaten by the ABC with 21.3%. SBS was on 5%

Top ten shows:

  1. Seven News – Seven 1.5m
  2. Today Tonight – Seven 1.3m
  3. Australia’s Got Talent – Seven 1.3m
  4. Criminal Minds – Seven 1.2m
  5. The Farmer Wants A Wife – Nine 1.2m
  6. Spicks and Specks – ABC 1.2m
  7. The Gruen Transfer – ABC 1.1m
  8. Nine News – Nine 1.1m
  9. A Current Affair – Nine 1.1m
  10. Home and Away – Seven 1.1m

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