Guardian Australia lands deal with Facebook to licence news to the platform

Guardian Australia has landed a deal with Facebook to licence news to the platform. Facebook and the Country Press Australia (CPA) also signed a Letter of Intent on Friday.

According to an article published on Saturday in the Guardian Australia, the publisher will licence its news content to Facebook’s News tab which is yet to launch locally.

Guardian Australia lands deal with Facebook to licence news to the platform

The Facebook News tab, which has already launched in the US, is a dedicated tab on the platform which pays select news publishers to host their content.

Guardian Australia’s managing director, Dan Stinton, said in the article the agreement with Facebook had been reached on Friday.

Facebook’s news partnerships lead for Australia and New Zealand, Andrew Hunter, welcomed the agreement.

“We are pleased to partner with The Guardian Australia to bring additional news posts to Facebook.

“This partnership follows over three years of support to the Australian news industry through our tools, partnerships, and programs and Facebook will continue to work with a variety of publishers to support the sustainability of Australia’s news industry,” Hunter said.

Guardian Australia announced a similar deal with Google in February, entering into a multi-year News Showcase agreement just days after Seven West Media, News Corp and Junkee did the same.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

topics Andrew Hunter Dan Stinton Facebook Guardian Australia license Managing director news platform

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