Guy Sebastian spruiks Foxtel Play in Breaking Bad push

Tim Burrowes

September 27, 2013 12:12

Foxtel has launched an ad featuring musician Guy Sebastian timed to coincide with the airing of the final episode of cult US drama Breaking Bad.

https://www.youtube.com/watch?v=S_NzZUoGm14

The ad promoted Foxtel’s non-contract service Foxtel Play, which allows consumers to access content without an ongoing contract.

The final episode of Breaking Bad – featuring the misadventures of chemistry teacher turned drug kingpin Walter White – is being fast-tracked by Foxtel’s Showcase channel on Monday evening, a few hours after it goes out in the US.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.