Hamilton Island reaches out to Instagrammers
A hipster who likes Instagram
Hamilton Island is reaching out to US based social media hipsters with a visit from a group of Instagrammers.
Hamilton Island will next month host what it had labelled the Ultimate InstaMeet which targets “Pilgramers”, Instagrammers on a pilrimage.
The event will see the group sharing their experiences via Instagram, Facebook, Twitter, Google+, Pinterest and Tumblr. The inspiration behind the campaign is a group of Pilgramers in the US who created the phrase and traveled from city to city across America before now heading to Australia.
As part of the Ultimate InstaMeet, Hamilton Island is running a competition for four Australians to join the visit.
The promotion has been featured in the Pilgramers YouTube web series.
Hamilton Island’s Pilgramers will visitWhitehaven Beach, explore the coral reef ecosystem, take a private flight, and cuddle koalas.
Sophie Baker, Hamilton Island’s senior communications manager, said: ‘The response we’ve had so far from Australian Instagrammers has been brilliant, and we can’t wait to see the response we get from America, the home of Instagram.”
More details can be found on the Hamilton Island Facebook page.
Linkedin
In light of this recent report – http://adcontrarian.blogspot.c.....gible.html – it will be interesting to see what the impact for a tourist destination will be.
Might be the one area where (long term) impacts might actually exist? Or not…
User ID not verified.
I applaud them trying something new, BTW.
Not trying to crap on the idea… just genuinely curious to see if it works.
User ID not verified.
nice idea. not the most picturesque island though.
Hopefully they can hide that mangrove swamp with a beach or something,
oh wait they tried that.
User ID not verified.
haha great caption
“A hipster who likes Instagram”
User ID not verified.
Fantastic work! Engaging with your audience where they and their friends, love hanging out – now that’s on the money.
Reminds me of the good stuff eyewear brand Warby Parker produced in NYC earlier this year with their Warby Parker Instagram Photo Walk https://warbyparkerinstagram.eventbrite.com/?nomo=1
Not to mention this lot…
http://www.businessinsider.com.....012-6?op=1
User ID not verified.
What’s the #tag on instagram? There are thousands of Instameet hash tags form all round the World being used.
User ID not verified.