Hardie Grant Media appoints MD

Hardie Grant Media has appointed Jeff Trounce as managing director. Trounce moves from commercial director to helm the business as founder Fiona Hardie moves to chair of the company.

The announcement:

Jeff Trounce has been appointed Managing Director of Hardie Grant Media, as long-standing MD and founder, Fiona Hardie, moves to the role of Chair of the company.

Jeff Trounce joined Hardie Grant over a year ago as Commercial Director of the broader Hardie Grant business, and now takes the helm of Hardie Grant Media, as it continues its expansion in custom media as well as building its own content assets in print and digital. Trounce was previously global manager for Lonely Planet’s commercial division, overseeing custom content development and brand management. Prior to that he was Publishing Director at Text Media in Melbourne.