HBT unveils TV ad for A2 Milk

Melbourne agency HBT has unveiled a new campaign for A2 Milk, set to air on September 11. The ad features people recruited via the brand’s Facebook page who say “Thank you, A2” for producing ‘natural milk’.

http://youtu.be/9kAmVp4iGIc

“This is a really well branded, differentiating commercial. We’re very proud of it.” HBT’s MD David Hayes said.

Credits:

• Creative agency: HBT
• Director: Mick Connolly
• Producer: Kate Merrin