Heaps Normal encourages Aussies to ‘Stay Normal’ in new spot from Scoundrel
Non-alcoholic beer company Heaps Normal has created a new spot that brings the brand’s ethos of celebrating weirdness and ‘people living their own normals’ to life, via Sydney-based production house Scoundrel.
Produced by Scoundrel and Groundglass, the spot taps into the irreverent spirit of Heaps Normal, delivering the message that when you drink it, you’re capable of doing things you can’t when you’re ‘on the sauce’.
It depicts a man in a suburban living room doing something one may already find difficult – balancing on one leg. He smashes a can of Heaps Normal, and carries on victorious in his challenge.