Heinz to give away 570-piece ketchup red puzzles as part of campaign to ease COVID-19 boredom
Heinz is taking advantage of Australians’ increased interest in puzzles by giving away 57 570-piece puzzles that are completely ketchup red.
Consumers can enter the competition and win one of the puzzles by revealing the weirdest food they like to put ketchup on.
Google trends has shown that puzzle-related searches have increased by 650% in Australia over the past three months, the brand said.