HERO wins Calbee Australia creative account

Kalila Welch

June 23, 2022 6:00

HERO has been named the new creative agency of record for Japanese snack brand Calbee’s Australian business following a competitive pitch.

In taking on the account, HERO will be responsible for creative output across the Calbee Australia existing portfolio, including snack products Harvest Snaps and Melts, as well as a range of exciting new product launches.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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