Heston Blumenthal stars again in new Christmas ad for Coles
Coles is continuing its Christmas ad blitz by launching its second commercial featuring Heston Blumenthal, this time spruiking his Christmas Spice Shortcrust Mince Pies.
The commercial shows Heston sprinkling the pies with tangerine flavoured sugar while reminding viewers they are exclusive to Coles.
Coles marketing and store development director Simon McDowell said in a statement: “Heston’s Spiced Shortcrust Mince Pies are new to Coles this year. We want viewers to know they can make this Christmas extra special by bringing that little bit of Heston magic into their homes.”
The new campaign was created with advertising agency Big Red.
Coles kicked off its Blumenthal Christmas campaign last month in which the chef promoted his hidden orange Christmas pudding.
Earlier this month, Coles kicked off its Curtis Stone Christmas campaign which saw the chef promoting the supermarket’s premium Coles Finest range.
Looks like they have managed to blur and black out the package printing related to the original and other recipient of this exclusive deal on this occasion.
“bringing that little bit of Heston magic into their homes.” says the marketing and store development director. I surely wouldn’t mind bringing that little bit of Heston magic into my bank account.
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Where can I buy the Heston Mince Pies in the Frankston area.
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Please tell me where I can buy Hestons Orange Christmas Pudding
in the Reservoir area Melbourne Victoria
Thankyou/ Hope you can help
Rgds Rhonda Fennell
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