F.Y.I.

History Will Be Kind signs Polycom and Oneflare

HWBK_PrimaryLogoVertical_Black-01Integrated communications agency History Will Be Kind has picked up two new technology clients – collaboration technology solutions provider Polycom and Oneflare, an online platform that connects consumers with local expert services.

HWBK will work with Polycom to strengthen its communications programme in Australia, reposition the brand and drive share of voice by tapping in to the news agenda and the brand’s extensive expertise across sectors.

Kat Chia, head of marketing for Australia & New Zealand at Polycom, said in a statement: “We have ambitious plans to accelerate growth in the region and know HWBK’s integrated approach is the right fit to support this vision. The experience, talent and agility within the History Will Be Kind team made them a clear choice.”

The agency’s remit for Oneflare spans communication strategy, content creation and influencer engagement to build both its consumer and trade-facing profile.

Emma-Jane Granleese, managing partner of HWBK, said in a statement: “2016 has already proven to be a phenomenal year and continued client growth is a testament to our hybrid-offering. HWBK is committed to delivering high impact, content driven campaigns and our channel-agnostic approach means we can adapt quickly to the ever changing media landscape. We are delighted to be entering the technology space by partnering with Polycom and Oneflare.”

 

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