Hive HQ launches UGC agency, Build Your Own Buzz

Hive HQ has today launched its User Generated Content (UGC) arm, Build Your Own Buzz, to offer new and existing clients.

With the ever-changing social media space, Hive HQ’s founder Jessy Marshall saw a gap in the market for transparent UGC options that offered ease for their clients.

Whilst brands continue to fight to be seen online Hive HQ wanted to create a space for clients to get a continuous stream of content that keeps their brand buzzing. Build Your Own Buzz offers a no-contract, transparent, simplified User-Generated agency option.

The company said the bees at Hive will help you to simplify your brief, connect with outstanding creators, and ultimately, ensure your brand continues to buzz.

Hive’s founder, Jessy Marshall, commented: “My husband Michael and I have been working in the background to launch Build Your Own Buzz. The social space changes monthly, and as an agency, we need to lead.

“There’s a gap in the market and brands want a simple-to-use offering. We noticed more UGC agencies starting up, but with ridiculous fees, lock-in contracts, and not much depth to their content creator catalogue.

“We thought, there must be a simpler way, and Build Your Own Buzz was born. Having launched and worked with some of Australia’s largest brands, we are briefing talent all the time – we know what converts when it comes to content creation. We are enthusiastic about what’s next and where the UGC space will lead us. Most of all, we are excited to make UGC simple for brands.”

Hive HQ is a boutique PR and events agency based in Sydney, that work in the beauty, fashion, and lifestyle categories.


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