HoMedics ad set to run in UK and US
Ad agency Wilson Everard has created an ad for HoMedics that is set to run in the UK and the US as well as Australia.
The 15-second TV ad promotes a range of advanced Hepa air cleaners that claim to remove 99% of all airborne allergens.
“We wanted a simple, cost effective campaign that would resonate with hay fever and allergy sufferers and provide them with a simple alternative to medications,” said HoMedics COO Norm Scott. “Initially we wanted the campaign for Australia only, but the commercial has created such a disturbance at our international offices that it looks like we may be running it in the UK and US as well”.
Credits:
- Agency: Wilson Everard
- Creative Directors: Jeremy Wynne & Justin Groves
- TV Production: SMR
