Honda launches new car in Aus market for first time in 20 years, with campaign from Leo Burnett

June 8, 2023 9:43

Leo Burnett Australia has unveiled a campaign for Honda’s newest SUV, the Honda ZR-V.

The new spot aims to keep mystery alive, with the ‘Keep ’em Guessing’ slogan, teasing that anybody could be driving the new car.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.

Topics

Honda Honda ZR-V Leo Burnett Australia

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Honda launches new car in Aus market for first time in 20 years, with campaign from Leo Burnett

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