Hotwire picks up Squiz PR account after pitch

Integrated PR and communications consultancy Hotwire has won the PR account for Squiz, an open source software services company, following a competitive pitch, Mumbrella can reveal.

Hotwire has been appointed to enhance brand awareness of Squiz, which offers a range of digital products and consulting services, among key audiences and will deliver a cross-region PR campaign spanning Australia and the UK.

The agency will also provide PR services around Squiz’s annual conference Squiz Summit.

Alexis Wilson, managing director of Hotwire Australia, said in a statement: “We have strong contacts in Squiz’s target verticals, as well as extensive experience in raising the corporate profiles of innovative technology brands. So we’re excited to be working with Squiz to reach their business and communications goals.