HOW TO: First principles of mobile marketing
Graham Christie from Big Mobile introduces mobile marketing in the first of our sponsored “how to” videos.
In this video we explore:
- Understanding your customer’s mobile usage and preferences;
- Gaining insight to guide your mobile strategy;
- The costs involved in mobile campaigns.
There are five videos in the mUmBRELLA and Big Mobile “how to” series. For more information visit the Big Mobile website: www.bigmobile.com
This video was scripted, commissioned and paid for by Big Mobile.
Gr8 to see Mumbrella innovating with an innovation to encourage and discuss innovation!
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