ID Collective appoints head of communications

Comms agency ID Collective has named Alexandra Rutman as its official head of communications — a newly established role for the company.

The job will see Rutman spearhead the agency’s communications strategy. ID Collective says the appointment will boost “in-house production capabilities”.

Prior to ID, Rutman worked as head of PR and partnerships at hotel brand provider, JKLP Group. She joined the company in July 2020 as a senior public relations manager and held the role for more than four years before stepping into the head of PR position.