F.Y.I.

iD Collective client list grows with luxury travel brands

iD Collective’s client portfolio has grown after the inclusion of “two luxury travel brands” – Virtuoso and Destination BC.

The announcement:

Full-service communications agency, iD Collective continues its significant year of growth, signing luxury travel clients Destination BC and Virtuoso. iD has added both premium brands to their existing portfolio of luxury travel clients, further bolstering the agency’s expansion into the travel industry.

Destination BC, a leading travel provider in Canada joins iD to announce a brand-new tourist campaign, launching in early 2024 which will focus on premium travel experiences in the British Columbia Rocky Mountains. iD will expand its international footprint, operating in both Australia and the United Kingdom handling influencer content and influencer management for the international campaign across each country.

Virtuoso also joins iD as a powerhouse in the luxury travel industry. Virtuoso® is the leading global travel agency network specialising in luxury and experiential travel. This by-invitation-only organisation comprises over 1,200 travel agency locations with more than 20,000 travel advisors in 54 countries throughout North America, Latin America, the Caribbean, Europe, Asia-Pacific, Africa and the Middle East. Drawing upon its preferred relationships with more than 2,300 of the world’s best hotels and resorts, cruise lines, airlines, tour companies and premier destinations, the network provides its upscale clientele with exclusive amenities, rare experiences and privileged access.

General manager of PR, Jess Mulquiney welcomed the clients saying, “To secure two leading international travel brands at iD, further strengthens our position as market leaders within not only the travel industry but various key sectors across PR, events and digital.” Mulquiney continued, stating “The iD team are thrilled to work with both international clients across their PR campaigns to deliver outstanding results and drive further growth and awareness of the brands across the unique Australian media landscape”.

iD Collective is a results-driven and solution-focused creative communications agency.

Source: iD Collective

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