iHeartRadio app launched in Australia

Digital music streaming service iHeartRadio launches its app in Australia today. The app has already been downloaded more than 210 million times in the US.

The announcement:

Thursday September 12, 2013 – Arriving just in time for the star-studded iHeartRadio Music Festival in Las Vegas next week, today Australian Radio Network (ARN) announced the launch of the iHeartRadio app on iPhone and Android.

Released ahead of schedule driven by the demand on the online service made available August 5, the mobile product extends the availability of Clear Channel’s industry-leading, free, all-in-one digital radio service into Australia. The iHeartRadio mobile app has already amassed more than 210 million downloads in the US, making it one of the country’s most popular free apps.

“iHeartRadio is a free, incredibly easy to use service and the mobile app extends this experience allowing us to be everywhere our listeners are. This is our next step in bringing the world’s leading digital music service to market”, says ARN’s CEO Ciaran Davis.

ARN’s National Director for Digital and iHeartRadio Kate Beddoe adds, “We’ve made it a priority to develop the iHeartRadio app as quickly as possible so that Australian users can now access the music, stations and exclusive US content they love on their phones anywhere, anytime.”

The iHeartRadio app features includes:

· Live Radio – Access more than 1,o00 live stations from Australia, New Zealand and the US, including digital only stations spanning all genres.
· Custom Stations – Create personalised stations by entering an artist or song from a library of over 16 million songs from 400,000 artists and iHeartRadio will create a station including similar music. Listeners can also ‘Thumbs Up’ or ‘Thumbs Down’ music to indicate song preference and further personalise stations.
· Greater User Control – With iHeartRadio’s unique ‘Discovery Tuner’ listeners can adjust a Custom Station to play familiar songs – or select ‘Less Familiar’ to play a wider variety.

· “Perfect For” Stations – Choose from thousands of curated stations based on a range of moods and activities that are perfect for any given time of day.
· Sleep Timer – Fall asleep listening to live or Custom Stations. The Sleep Timer can be set in time increments from 15 minutes to 3 hours.

For the first time, Australian music fans will also have exclusive access to the September 20 and 21 iHeartRadio Music Festival in Las Vegas. The all-star line-up includes Justin Timberlake, Paul McCartney, Katy Perry, Elton John, Muse, Keith Urban, fun., Bruno Mars, Maroon 5, Queen + Adam Lambert, and Robin Thicke.

iHeartRadio reached 20 million registered users faster than any digital service in internet history. It continues to be the No. 1 all-in-one digital service in the US with more than 60 million monthly unique users across its network. With a library of more than 16 million songs and 400,000 artists, iHeartRadio’s Custom Station feature offers listeners more music than any other service available.

The iHeartRadio mobile app is available for download today in the iTunes and Google Play app stores.

The web version of iHeartRadio is also available in Australia at www.iheartradio.com.au

ARN, a joint venture between Clear Channel Broadcasting and APN News & Media, has a multiple brand strategy – a MixFM and Classic Hits music stream in Sydney, Melbourne, Adelaide and Brisbane. Reaching over 4 million listeners, ARN is one of the leading broadcasters in the commercially important 25 – 54 demographic in Australia.

Source: Bec Brown Communications press release.


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