News

I’m a Celebrity, Get Me Out of Here sheds 175,000 viewers for part one of grand final

The penultimate episode of Ten’s I’m a Celebrity Get Me Out of Here was viewed by 549,000 metro viewers, according to OzTAM’s overnight preliminary metro ratings – down from the 705,000 who tuned in last year.

The elimination segment of the episode had 658,000 metro viewers, down 175,000 from 2017’s 833,000.

Ten’s confirmed times show 674,000 metro viewers watched the elimination and 555,000 tuned in for the main episode.

The final episode of the series will screen tonight with Shannon Noll, Fiona O’Loughlin or Danny Green crowned king or queen of the jungle.

Last year, 1.056m tuned in to see Casey Donovan win the show, while in 2016, 1.1m metro viewers watched Brendan Fevola take home the prize.

Up against the celebrity competition was Nine’s ratings juggernaut Married at First Sight. MAFS won the night with 1.342m metro viewers. MAFS also topped the key advertising demographics with 421,000 16 to 39 year olds tuning in (compared to MKR’s 188,000), 661,000 in the 18 to 49s (333,000 for MKR) and 717,000 for those aged 25 to 54 (375,000 for MKR).

Nine News, which ran just before MAFS, had 971,000 metro viewers, ahead of Seven’s 882,000.

Seven also moved its long-running cooking competition My Kitchen Rules back to the competitive 7:30pm Sunday slot, following the failure of Australian Spartan. Spartan will now finish its run during the Easter non-ratings period.

MKR’s return to Sunday night was watched by 858,000 metro viewers, significantly up on Spartan’s last outing which pulled 524,000.  MKR’s last Sunday night outing, on 18 February, had 1.139m up against MAFS’ 1.351m.

Ten Eyewitness News had 286,000 metro viewers, while the 7pm slot of The Sunday Project had 347,000. ABC News had 675,000.

The combination of MAFS and its news and current affairs line up helped Nine to an overall evening audience share of 25.6%. Nine Network, including multi-channels such as 9Life and 9Gem, also won the night with 34.2% of the audience. Seven was in second place with a main-channel share of 19.4% (27.8% network share) and Ten placed third with 11.8% (16.0% network share). ABC had 11.0% (15.8% for the network), and SBS had 5.0% (6.3% network).

 

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.