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Industry heavyweight Anthony Gregorio made partner at marketing advisory

Former Saatchi & Saatchi Australia CEO, and Havas Creative Group ANZ CEO, Anthony Gregorio has joined Tumbleturn Marketing Advisory as a partner.

Gregorio stepped down as Saatchi’s CEO in January of this year, taking a seven-month career break.

(L-R): Partners Anthony Gregorio, Jen Davidson and Dan Johns

Tumbleturn Marketing Advisory offers “actionable solutions to major marketing and media challenges”, according to its LinkedIn.

Jen Davidson, managing partner at Tumbleturn Marketing Advisory, said: “Our business is rapidly evolving in response to the bigger and more diverse challenges that marketers face. Anthony joining brings a whole new dimension into the business and will enable Tumbleturn to make an even greater impact for our clients.

“Alongside welcoming Ant, we’ve taken the opportunity to rename the business to Tumbleturn Marketing Advisory, which better reflects the strategic nature of the work we do every day.”

Gregorio said he’s delighted to join Davidson and fellow partner Dan Johns.

“Jen is someone I have known most of my career and I admire and respect her knowledge and passion enormously. And it’s a pleasure to work alongside Dan also.

“He’s someone who has an amazing reputation, and after spending time recently working together, I understand why,” he said.

“We have three partners that cover the full spectrum of needs for CMOs with C-suite client, media agency and creative agency experience. Our unique blend of C-Suite experience covering marketing, creative and media backgrounds, leads to advice that creates traction quickly and generates a momentum shift for our clients,” Gregorio added.

Davidson said Gregorio’s appointment marks a new focus for the advisory service.

“We deliver strategic marketing services and play a crucial role in helping marketers navigate intricate and continually evolving industry dynamics,” she concluded.

At the time of his Saatchi & Saatchi departure, Gregorio said he had “given everything to this role over the last five years” and it was time for him to rest before considering his “next adventure”. It was announced that managing director of Publicis’ bespoke Lexus team, Patrick Rowe, would replace Gregorio.

Rowe remains in the role.

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