Industry mourns ICAA CEO Mark Sarfaty
The Independent Cinemas Association of Australia chief executive, Mark Sarfaty, has passed away suddenly.
Previously the head of Dendy Cinema, Sarfaty was appointed CEO for ICAA in 2007. Most recently he was instrumental in negotiating a visual print fee (VPF) scheme for Australia’s independent cinemas.
Screen Daily reported:
“Mark fought tirelessly for independent cinemas, with a vision and perseverance seldom encountered,” the ICAA board said in a statement.
“He was a fierce competitor and talented, intelligent leader. He has inspired us greatly. We are thankful to have had his leadership during the challenges of recent times and we will continue his work in improving the future competitiveness of independent cinema in Australia.”
The cause of death is still unknown.