ING calls agency review

ING Direct has announced a review of its agency partnerships across its creative, media and digital channels.

The pitch will be an invitation only,  with all agencies to be in place by early 2012. Currently, the firm’s current agency is ad agency BWM, digital agency The Dubs, media agency Mindshare and brand agency Jack Watts Currie.

The company has used Charles the Orangutan as its mascot since September 2010, which was created by JackWattsCurrie.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.