Isentia sees revenue and profits grow on back of Asia growth and King Content acquisition
Strong growth in Asia and the addition of King Content to its portfolio boosted Isentia’s revenue and net profit after tax 22%, for the first half of the 2016 financial year.
The media intelligence company reported first half revenue of $75.8m – a lift of $13.6m on the same period last year – while earnings before interest, tax, depreciation and amortisation (EBITDA) rose to $23.5m – a lift of 19%.
King Content accounted for more than 10% of revenue since its acquisition in August, with revenue of $8.4m. Pro forma revenue growth for the division was 32% higher in the first half of 2016 compared with the second half of 2015.
John Croll
Managing director and CEO, John Croll, said King Content had been an important contributor.
“Growth was achieved across all of our business units and geographies and benefitted from the first time contribution of King Content, which we acquired in August last year,” said Croll.
“I am delighted with the momentum of our Asian business, which delivered EBITDA growth of 33%, year-on-year.”
Croll said full year guidance expected to see a lift in revenue of between 22% and 24%.
The severe drop in their share value coincides with the proposed abolishment of the 2/3 Media ownership laws. As there will be less traditional media to monitor post approval of the law changes and Australia being the cash cow for Isentia I can only sense a major disturbance in the force for this mob. The actual media companies should come together and create their own monitoring service so we can say goodbye to the parasitic Isentia.
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