Isentia profits up 17% as King Content ‘outperforms expectations’

Media monitoring company Isentia has reported a rise in after tax net profits of 17%, to $31.1m, with the company describing the result as an “outstanding achievement”.


Revenue also climbed sharply, up 22.6% to $155m, with revenue outside of its core Australia and New Zealand markets rising 51% to $37m.

King Content, which Isentia acquired in August 2015, reported revenues of $20.5m and earnings before interest and tax of $3.5m.

EBITDA for the entire group increased 20% to $51m.

Managing director and chief executive, John Croll, said: “The financial year was another landmark year of growth and diversification for Isentia with exciting developments across our Asia, Australia and New Zealand markets and a major new revenue stream performing well above forecast.

“Full year proforma revenue from the King Content acquisition increased 68%, year-on-year, well ahead of our expectations at the time of acquisition.”

The firm said it expects revenue and EBITDA in 2017 to rise in the low to mid-teens.

Writing in the annual report, also released today, chairman Doug Flynn said the 2016 result was an “outstanding achievement” and singled out growth in Value Added Services and King Content – which saw its number of clients rise from 40 to 120 – as “particularly strong”.

“Our newer geographical markets also continued their impressive growth, with a 51% increase in revenue to $37m outside Australia and New Zealand,” he wrote. “Key drivers were the contribution from King Content together with an 11% jump in average revenue per client.”

Overseas markets now account for 24% of group revenue, with Isentia aiming to lift that to 40% by 2020.


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