Pacific Magazines CEO Peter Zavecz steps down to join News Corp
Seven West Media has confirmed Peter Zavecz, the CEO of Pacific Magazines, will depart the company at the end of September to join News Corp as managing director of Herald & Weekly Times – commercial.
Zavecz joined Pacific Magazines in May 2005 as commercial director and publisher of the Homes group before being made director of magazines in November 2013 and then CEO in December of 2014.
A statement from Seven West Media said: “All of us at Seven West Media and his people at Pacific Magazines wish him well in his new role. We understand and acknowledge his decision to relocate to his home town in Melbourne with his family.”
Zavecz will continue to lead Pacific Magazines until he takes up his new role with News Corp with Seven West Media to “announce the appointment of a new managing director for Pacific Magazines in the near future”.
Eales said: “With these appointments we bring two exceptional and experienced executives to two of our most important business divisions and to the task of better serving our audiences and advertisers.”
“I’m delighted that Peter Zavecz is returning to HWT to lead our commercial operations. Peter is one of Australia’s most experienced publishing executives with over 40 years in media sales and publishing. He is well known by the business community of Victoria, he knows our business well, and he is ideally placed to lead our commercial operations at HWT.”
“Peter Zavecz will work alongside Peter Blunden, Victorian managing director – editorial to lead the business. Together they will work closely with the rest of the Victorian leadership team to grow our overall audience and advertising business.”
During his time at Pacific Magazines, Zavecz was involved in the company bringing its digital assets back in-house from Yahoo7 and the rollout of the company’s own digital assets.
Peter Clark, the current executive general manager of Herald & Weekly Times has been appointed executive general manager, metro and regional digital for News DNA.
Nicole Sheffield, managing director of a new business unit, News Digital Networks, said in a statement: “I am delighted to have an executive of Peter Clark’s experience and expertise join my team at News DNA in the new role of executive general manager – metro and regional digital. The opportunity that exists to build digital networks for our masthead products is significant and I know the trust and influence he has will propel growth for the mastheads digitally.
“Peter has a twenty-year history with News across both print and digital platforms. Among his many achievements, Peter has led our digital growth strategy at HWT which is now delivering strong consumer revenue growth.
“In this new role, Peter will be key to developing a new operating model for each of our metro and regional businesses to grow digital innovation, audience and advertiser revenue across a portfolio of digital assets including 12 metro and regional news websites with a unique monthly audience of 6.2 million Australians.”
Zavecz and Clark begin their new roles on October 3.
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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