Isentia urgently investigating ‘cybersecurity incident’ disrupting Mediaportal

Isentia has advised the Australian Securities Exchange (ASX) it is investigating a cybersecurity incident of an urgent nature, which is disrupting services within its software as a service (SaaS) platform, Mediaportal.

In the ASX announcement, Isentia said it is “urgently investigating” the incident to determine the extent of its impact on Isentia systems.

Isentia declined to provide Mumbrella with further details on the nature of the cybersecurity incident.

Isentia’s CEO Ed Harrison

Mediaportal is Isentia’s flagship communications platform, giving customers across Asia Pacific access to real-time visual social and media coverage data.

Isentia said it it is working with leading cyber security specialists to assess the extent of the incident, and that it has notified the Australian Cyber Security Centre.

The media intelligence and data technology company’s CEO, Ed Harrison, added that the full investigation is being conducted not only to discover the extent and nature of the breach, but also to prevent any future incidents.

“Isentia is taking urgent steps to contain the incident and conduct a full investigation into what happened and to avoid a repeat occurrence in the future,” Harrison told the ASX.

Earlier in 2020, Harrison told Mumbrella that Mediaportal is a “key product” for Isentia in the context of the company’s strategic roadmap for this year and beyond.

“It’s the largest media intelligence platform across APAC and most-used platform across APAC, and we are making a lot of change to that platform, so we’re getting new data sources in, we’ve got a whole set of analytics tools in there, and we’re seeing that customers are more engaged in using the platform than they ever have been before,” he said.

In the second half of 2020, Isentia has launched a non-English media monitoring service, and more recently, federal budget and retail industry daily briefings.


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