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Ivo Kavelj is latest senior Mediacom hire

WPP agency MeIvo Kavelj mediacom mumbrelladiacom has continued its hiring spree, replacing Marcelle Hoyek, who left the agency for Universal McCann a few weeks ago. Mediacom’s new group director of implementation planning and investment is Ivo Kavelj.  

Kavelj previously did a similar role at Starcom China, managing a team of 75.

He was also national trading director for WPP’s GroupM in China and for the last two years was operations director of Vivaki exchange in China.

Before working in China, Kavelj worked in various  media buying roles in Australia. He went to universirty at Victoria’s Swinburne University of Technology.

Kavelj starts on Monday and will focus on key client Procter & Gamble.

Paul Brooks, joint head of implementation planning & investment at MediaCom, said: “We wanted to get the most experienced and talented person into the role and we found that person in Ivor.”

Kavelj said: “The thing that attracted me to MediaCom was the clear and compelling plan they’ve laid out for the future.”

The agency has made a series of senior hires in recent months. Earlier this week it won Yum Brands from Carat.

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