James Bennett joins Colenso BBDO as group planning director

Colenso BBDO has appointed James Bennett as group planning director and deputy head of planning, bringing global experience from Wieden+Kennedy London to the team.

The announcement:

James Bennett has officially landed at Colenso as group planning director and deputy head of planning. Originally from Melbourne, James joins us after seven years at Wieden+Kennedy London, where he helped shape work for Sainsbury’s, Samsung, Formula 1, and Nike.

He joins a department that’s as mischievous as it is meticulous. Perfect for someone who believes strategy should make work feel both inevitable and surprising.

One of James’ most recent, and proudest, projects has been becoming a new dad. Which makes it all the more mental that we convinced him to pack up life in London and move to the other side of the world.

James says:
“I’ve always credited Colenso BBDO for helping me fall in love with this industry. Whether it be from Melbourne or London, I’ve watched them from afar with jealousy—convinced they must know something the rest of us don’t. So, when the offer came through, I knew I couldn’t say no. I can’t wait to get stuck into the work with their world-class team (and obviously uncover their secrets).”

Angela Watson, Colenso CEO, adds:
“We’ve always had a soft spot for who think differently. James is one of those minds. He arrives with global experience, unfiltered curiosity, and the kind of strategic hunger that keeps everyone else on their toes.”

Rob Campbell, Colenso CSO says:
“There’s loads of people who talk a great game about their strategic chops. James showed it through the range of incredible work he’s actually made. If that didn’t win me over, his beautiful smile did.”

Source: Colenso BBDO