James Warburton: Keeping TV free, fresh and growing

Seven West Media’s managing director and chief executive officer James Warburton examines the importance of free-to-air TV in the Australian media’s growing landscape.

The Morrison Government’s Green Paper [Modernising Television Regulation In Australia] on media reform and modernising television regulation  is an important step forward in bringing Australia’s vibrant and exciting media sector into the modern age.

The past year has highlighted that Australians rely on trusted sources of news and local content more than ever to keep them informed in times of uncertainty, and to be entertained alongside loved ones with moments that matter. Broadcast media is essential to our lifestyle and society and ensuring a thriving and healthy local media sector that can evolve and innovate into the future is critical to ensuring the livelihoods of thousands of Australians working in our media industry today.

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