Jamie Durie is the new face of Lexus

Landscaper and TV show host Jamie Durie, who fronted Nine’s recent ratings struggler Top Design, is the new face of Lexus.

In a press release, the Toyota-owned brand said it had chosen Durie because “he is a passionate advocate for environmental sustainability” and for his perfectionism – which fits with the Lexus RX Hybrid’s green credentials and positioning around performance and luxury.

The former presenter of The Block, Backyard Blitz and Renovation Rescue on Nine and The Outdoor room on Seven will not feature in advertisements, but will appear at Lexus-sponsored events, such as the Melbourne Cup Carnival. He will design Lexus’s area in the VIP Birdcage enclosure.

Durie said: “Driving a Hybrid vehicle is a move in the right direction if you want to pollute less, consume less fuel and help the environment without compromising on performance or luxury.”


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