JCDecaux wins Sydney Airport
Sydney Airport has reappointed JCDecaux as its exclusive media partner following a “rigorous and competitive tender process”.
On Monday, it was announced that extended partnership, which will see a “significant” upgrade of the media estate across Sydney Airport, will officially start on 1 July 2024 through to 2029.
“Sydney Airport has set a bold and ambitious vision for the future. With passenger numbers expected to grow to over 50 million in the next three years, we are perfectly aligned to deliver the ongoing transformation of their international and domestic passenger experience,” Steve O’Connor, CEO of JCDecaux, said.
Comments I’ve heard indicate there is significant Ill will in both camps, at boots on the ground level. Everyone is concerned about redundancies, the deck-chair moving, the increasing pressure of making budget during a recession and the lack of pay rises in a high inflation environment. This all occurring while certain ‘stars’ and senior executives make bank, is certainly not helping frontline staff sentiment.