F.Y.I.

Jonathan Smith appointed as Adconion’s Victorian sales director

Jonathan Smith, sales director Victoria for News Digital Media has been appointed as the Victorian state sales director at Adconion Media Group.  

The announcement:

July 20, 2011 –

Adconion Media Group continues to expand its presence in Australia, announcing the company has appointed Jonathan Smith as Victorian State Sales Director, reporting to National Sales Director, Anthony Mogensen.

Responsible for driving the dedicated sales teams across Adconion Direct and the brand marketing Joost digital distribution platforms, Jonathan will be focused on increasing the level of engagement with media and creative agencies in the Victorian market.

Smith has over 14 years industry experience and a strong network of agency relationships across the state. Starting his career in 1997 with Cody Outdoor (APN), Jonathan then moved across to Eye Corp before branching into cinema with FACE Media, helping to build it from start up.

After nearly seven years building his networks and relationships with Victoria’s major advertisers and media agencies in these offline roles, Jonathan made the transition to digital. He held roles with s ninemsn and Yahoo7 before progressing to the role of Sales Director, Victoria for News Digital Media.

During a tenure of nearly four years with NDM, Jonathan was responsible for nurturing a growing sales team and managing them to successfully and substantially increasing Melbourne market share. However the lure of a more integrated and collaborative working model at Adconion drew Jonathon to accept his current role.

“The Adconion model is unique. They have some of the best distribution technology in the game and a dedicated focus on DR and brand that is unparalleled. The cross platform opportunities between the teams and Adconion Media Group’s creative agency RedLever, generate a creative, collaborative working culture that sets Adconion apart from anywhere I’ve previously worked. I’m impressed with the management vision and am committed to driving our position as the leading integrated digital media services company in this country,” said Smith.

Peter Davies, Managing Director of Adconion Media Group said “Jonathan has a great passion for the digital space and thrives on winning business and developing his teams within a fun, highly motivated and focused working environment. He has an exceptional work ethic and is highly regarded in the industry. We’re delighted to have him as part of the growing team at Adconion.”

Source: Adconion press release

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