JWT launches new ad for Ford Ranger
JWT has launched a new campaign for the new Ford Ranger, which shows the 4X4 conquering tough terrain on the Skeleton Coast in Namibia.
More ads in the Ranger campaign are to launch in the coming weeks – also on location in the toughest parts of Africa for cars.
“The all-new Ford Ranger is built to weather strong storms, traverse the toughest of terrain and come out on top in harsh conditions, so what better test than to film the rugged Ranger in some of the world’s most challenging environments”, said David Katic, general marketing manager at Ford Australia.
Credits:
- Client Team
- General Marketing Manager – David Katic
- Marketing Strategy & Communications Manager – Greg Davidson
- Marketing Manager – Jeremy Hanger
- Marketing Specialist – Melissa Ocampo
- JWT Team
- Executive Creative Director – Richard Muntz
- Copywriter – Deborah Frenkel
- Head of TV Production – Justine Kubale
- Senior Account Director – Michael McConville
- Senior Account Manager – Rhys Arnott
- Wunderman Team
- Creative Director – Stanley Johnson
- Senior Account Director – Carly Adamis
- Digital Strategy – Matthew Morgan
- Production Manager – Nicole Ross
- Mindshare Team
- Business Director – Mandie Gilchrist
- Manager – Adam Pinto
- Digital Manager – Yoav Goldberg
- Global Team Ford Australia
- Business Lead – Ben Epstein
