KFC, Cricket Australia partnership stretches into the third decade

KFC’s partnership with Cricket Australia has been extended into the 21st season, which will see the fast-food chain retaining the naming rights of Big Bash League (BBL) alongside a few other commitments.

It will remain a partner of the Weber WBBL, gold partner of the Men’s and Women’s International teams and the official restaurant of Cricket Australia and the eight Big Bash Clubs until the end of the 2024-25 summer of cricket.

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