News

KFC launches NRL fan engagement game turning supporters into referees

Abigail Dawson

May 30, 2018 1:50

KFC has launched a fan engagement game, KFC Viewer Verdict, which lets supporters watching a live game decide if its a try or not while the official decision is pending.

Created in partnership with Ogilvy the online game enables fans to play a real-time-version of the NRL where they are the referees and able to see how the game would end if they were making the calls.

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

Topics

KFC NRL Viewers Verdict

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